USER EXPERIENCE | AppS

Wonder

Wonder is a stay-cation app that brings the anticipation of travel without the headaches.

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TeamMATE

Gahee Kang

 

Project Role

Research and Testing Lead; Ideation, User Journey Mapping and Wireframing


 
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The Problem

Vacation planning and traveling can be stressful. The associated stress can counteract the relaxing effects of vacations.

 
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An average vacation creates no positive effect on happiness or stress.
— Shawn Achor, Positive Psychologist
 
 
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Target Market

The Non-Tourist: Locals in Urban Cities

Cities have a lot to offer, but locals often get caught up in their daily lives and do not take advantage of the possibilities. Yet when a friend comes to visit, they can take on the role of a fellow tourist, and see their city in a new light. The excitement of discovery is there, and only needs to be unlocked.

 
 
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The Solution

A stay-cation that can compete with the excitement of vacation through surprise local adventures.

 

 
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The Insight

 
Many of the times we’re happiest when we go traveling are the times we stumble across things we didn’t expect.
— Nat Ware, The Expectation Gap
 
 
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Interviews

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User Testing

To test the concept, we sent each other on mystery adventures that we had planned out, sending hints and photos along the way.

 

Each adventure had a different budget, and a different number of participants (group vs solo).

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User Journey Mapping

 
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Wireframes

 
 
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